Data Mining and Predictive Analytics - Assignment 1 Image Popularity Prediction on Social Networks

Posts on social networks usually have various contents, including image, text, and metadata (such as user information). An example post from Chiclopia website is shown in Figure 1. Using these information, our goal is to predict an image’s popularity. For this purpose, we explored the Chictopia dataset1 from [4] and implemented the paper’s main tasks. We combined features in various ways and performed regression with different models. In addition, we experimented with a multi-label, multi-class tag recommendation task: given the available post features, we predict possible tags that a user may associate with the post image. Our results show that using features from social networks can help us predict image popularity.